Throughout my 25+ years in designing, testing, manufacturing, and marketing graphite golf shafts, I’ve had ONE consistent guiding principle - to give my absolute best in Imagineering and creating the best performing golf shafts in the world for golfers of all abilities. Further, to ALWAYS tell the golfing community the TRUTH about anything related to graphite shaft costs vs. performance, materials, quality and TRUE innovation.
Two glaring examples are:
1) Cost vs. Performance:
There is No CORRELATION - a high-priced graphite shaft DOES NOT insure it
performs any better the a great majority of lower priced graphite shafts like the
Xcalibers. Simply put, COST DOES NOT EQUAL better performance or higher
The majority of the features and benefits of the materials being touted as
advancements have typically either been used before (ex. thin-ply technology),
or are simply marketing fabrications.
With 312 Tour wins - the most Tour wins in the history of golf - and countless wins at all Tournament Club and Local levels of play, we are uniquely positioned to provide the golfing community truly great products. Further, and to me just as important, the simple gratefulness and appreciation given to the Xcaliber Team from our customers. And not just for the Xcalibers themselves, but for the personal support as we stand-ready to help in any way!
This is all to say that the continuous evolvement and innovation of the Xcaliber graphite golf shafts gives us the opportunity to demonstrate the new Team's aspirations in making our Mission Statement a reality.
1) To provide golfers of ALL abilities - from a Tour Pro to a casual weekend golfer - the highest performing, best quality and most innovative graphite golf shafts at a fair and reasonable prices.
2) To tell the golfing community the truth about shaft design as it relates to cost and performance.
In July of 2019, I decided to re-organize the Xcaliber staff. I decided to get people in the right positions who are passionate and know the true meaning of Teamwork, Morals and Values - just like King Arthur and the Knights and Ladies of Camelot!
Bernadette is Taking over full control of all day-day operations as they pertain to the Xcalibers relieving me of all responsibilities in those areas. Bernadette has a very impressive resume in successfully managing all aspects of a variety of companies. Her self-motivation is beyond compare and her ability to motivate and direct teams in constantly increasing sales is extraordinary. She's amazingly detail oriented, organized and dedicated to giving customers and staff her personal and undivided attention. We're truly lucky to have someone with the abilities and passion like Bernadette to be the President of Operations.
Roy has many years in the golf industry and in operating various companies in general. Roy is VERY passionate in all things golf - and especially in making this "new" organization a success. Not only will he serve as an assistant and back-up to Bernadette in all operation including procurement and distribution, but he will also be an initial focal point for a new social media
In a relatively short period of time, "Big E" has established himself as our "go-to" guy for all fill-in, shaft recommendations and questions about Xcaliber golf shafts especially as it pertains to performance for any golfer. He's a Master Fitter, Club Maker and was very successful in his sales efforts in the telecom industry.
Tom has had a very successful career in automotive sales and will be
assisting Operations in insuring ALL orders are delivered on-tine and
Although we all are quite capable of continuing this effort, we are in-process
of evaluating to hire or contracting a 1-2 new firms to handle both social
media and SEO efforts.